Tip Tuesday: How Do You Set Up External Communications Prior to, During, and After a Strike?
According to researchers at Cornell University’s ILR School, in 2021 there were 3.27 million “strike days.” About a third of all work stoppages were from nonunionized workers! Workers’ willingness to strike without a union shows that they are extremely unhappy with their job.
As a company, it’s important to have a plan in place before workers strike. How do you set up external communications prior to, during, and after a strike?
- Identify press spokesperson(s)
- Appoint an individual to keep records of all communications from the union and employees to include, but not be limited to: emails, social media (FaceBook, Twitter, LinkedIn, Instagram, etc.), hotline messages, newsletters, videos, union websites and blogs
- Proactively communicate with other interested parties (e.g., local and national media, industry publications, etc.)
- Establish outside, pro-company labor experts who can be referred to the media for perspective on the dispute